Gym industry — how to grow your popularity of the gym?
Delhiites are obsessed with being healthy, even if the place is counted among one of the most polluted cities of the world.
Delhi has a lot of gyms, and thus the obsession of being in shape.
There is a reason Delhi guys can make an impression instantly with their body language.
If the number of gyms is doing good business, it is probably a good idea to jump in the possibly growing business.
Here are couples of things you need to keep in mind if you are thinking to start your own gym or chain.
1. Instagram
Social media presence needs to be strong in this age, but every social media may not give you the same benefit.
It is a good idea to have Google pay per click ads, as a lot of people would be Google the close by gyms.
But even better platform would be to use Instagram.
Instagram became hugely popular for the health models. They promoted themselves and their daily routine that reached the millions.
Instagram is probably the best platform for you to promote your gym.
You won’t have to look for fit individuals for the promotion.
2. Supplements
Make supplements available at your place.
If they don’t have to look anywhere else, it would help the customers to be attracted to your gym.
Also, it would be helpful if the instructor can suggest the type and amount of supplements based on each individual’s need, it would benefit the customers more.
Also, if possible, make it available on net.
If it is available on Amazon or Flipkart, it would market your own gym in the end.
3. Celebrity
Hiring a celebrity to hire your gym won’t be cheap, but it would help you to promote your gym more efficiently.
If your gym is named along a popular celebrity, it would spread a god name and might help you to turn into a brand.
If you can’t afford a popular name, get someone local.
But make sure to hire someone who is constantly linked with health or fitness.